mquadr.at supports A1 Telekom Austria’s new brand
Following the merger of mobilkom austria and Telekom Austria in July 2010, the new company – A1 Telekom Austria –
has now introduced ‘A1’ as the overall brand for all business activities of Austria’s market leader in the telecom
sector.
Of course, this also relates to all broadband internet products that largely use installation and configuration
software developed by mquadr.at. In the course of the introduction of the new brand, mquadr.at was therefore
responsible for the rebranding of all relevant software tools and their adaption to the new CI/CD. The rebranding
process included layout and wording as well as technical settings (websites, e-mail settings, etc.) that were modified
according to the needs of existing and new customers alike. On a functional level, the tried-and-trusted solutions for
fixed and mobile broadband internet were updated with new features. For instance, all software products developed by
mquadr.at for A1 Telekom Austria are now compatible with Mac OS X.
The consolidation of A1 Telekom Austria’s corporate divisions under one strong brand mirrors the obvious market
trend towards convergent products and solutions that combine diverse access technologies as well as value added
services and applications. In this context, mquadr.at – in its pioneering role for creating convergent products in the
area of internet application software – is the ideal partner for both the development and the realisation of digital
all-in-one solutions.
Further information about the new ‘A1’ brand:
A1 Telekom Austria AG press release